Case Study: People Management Across Borders

Expanding into a new market requires more than just setting up an office – it demands a deep understanding of local dynamics and the ability to establish a strong presence. For a Middle Eastern multinational shipping company entering China, JetSpeed provided the expertise needed to build their HR inbound services from the ground up. Our systematic approach ensured they not only navigated the complexities of the Chinese market but also established themselves as a reputable employer, positioning them for success.
people-management-across-borders

01. Challenge

A Middle Eastern multinational shipping company decided to expand its operations into China to tap into the growing market and talent pool and leverage the region’s expertise to build a strong presence in the market. Many issues revolved around talent dynamics (outsourcing, acquisition, deployment), and legal and compliance support. We helped identify the following challenges for the client:
  • Understanding Local Market Dynamics: The company lacked familiarity with China’s labor laws, cultural nuances, and business practices, which are critical for effective HR management.
  • Building Local Presence: As a foreign employer, establishing credibility and trust in the competitive Chinese market was crucial.
  • Recruitment and Talent Acquisition: Attracting and hiring qualified local talent amidst stiff competition from both local and international companies posed a significant challenge.

02. Solution

JetSpeed engaged in a systematic approach to help the client establish their HR inbound service in China, addressing the unique challenges and leveraging local expertise through expert-led market research and planning, legal and compliance preparations and documentation, end-to-end recruitment and talent sourcing/ acquisition, onboarding and streamlining HR operations, cultural integration and employee relations management, and continuous improvement and monitoring.
85
Efficiency
100
Compliance
88
Cultural Integration
94
Employee Satisfaction
Our systematic and strategic approach ensured that all aspects of the client’s HR needs were addressed, allowing them to establish a strong and credible presence in the Chinese market.

03. Results

Through diligent planning and execution, the client successfully established their HR inbound service in China. They overcame initial challenges related to legal compliance, cultural adaptation, and talent acquisition, positioning themselves as a reputable employer in the competitive Chinese market.
  • Successful Establishment of HR Services: The client effectively built a robust HR infrastructure from the ground up.
  • Legal Compliance: Full compliance with Chinese labor laws and regulations was maintained throughout the process.
  • Enhanced Local Presence: The client successfully established credibility and trust as a foreign employer in China.
  • Efficient Recruitment and Onboarding: The recruitment process attracted top local talent, and the onboarding process facilitated seamless integration into the company.
JetSpeed’s strategic approach and local expertise enabled the client to focus on their core business while we managed the complexities of HR, ensuring a smooth and successful expansion into the Chinese market.

"JetSpeed's global HR solutions allowed us to rapidly scale operations across multiple countries while maintaining a consistent employee experience and adhering to all local regulations effortlessly."